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Control4 Selected by Home Theater Specialists of America to Offer Sophisticated Home Control Solutions
Control4, the leader in IP-based home control and entertainment systems, today announced a strategic relationship with Home Theater Specialists of America
SALT LAKE CITY, Utah – September 29, 2008 – Control4, the leader in IP-based home control and entertainment systems, today announced a strategic relationship with Home Theater Specialists of America (HTSA), a national association of home theater experts with 62 members and aggregate annual sales volumes exceeding $500 million. Control4’s complete line of home automation products is now available to all HTSA’s members.
“We continue to partner with innovative companies such as Home Theater Specialists of America, which represent high-end electronics opportunities and include some of the best custom-integrator dealers in the country,” said Jim Arnold, Senior Vice President of Sales for Control4. “HTSA understands that embracing the Control4 line will help their members expand their custom business as together we create a broad market for home automation.”
HTSA offers its members not only a combined buying power but also a whole directory of professionals available to provide advice on sales, product selection, installation techniques and marketing programs including demand and lead generation. HTSA’s Suite of Services gives members options to choose from when it comes to television commercials, store signs, truck graphics and expert advertising consultation. This unique access provides members with helpful resources that are tailored for individual stores.
“Control4 is transforming the home automation industry with an elegant, simple and affordable operating system that enables a wide range of home control solutions,” said Richard Glikes, Executive Director, HTSA. “Our members have been asking for a core home automation partner and we believe we selected the best platform for their success. The benefits of home automation are now easily within the grasp of most clients.”
Control4’s platform replaces on average four remotes in the home. In addition to the popular home theater control, the company offers convenient and sophisticated home control integration solutions including: multi-room music, lighting, temperature control, security integration and more.
About Control4
Control4 is the platform for today’s digital life. The company makes everyday life easier by providing one-touch control of electronic systems for both new and existing homes and hotels. By allowing leading consumer electronics products and home systems to easily work together, Control4 provides effortless entertainment, comfort, convenience and peace of mind to owners everywhere. Control4's affordable and easy-to-use software and hardware products enable home theater and television control, multi-room music, temperature control, security integration and smart lighting, through a range of on-site and over-the-web remote control technology. The company delivers both wired and wireless solutions that can be installed in existing properties as well as new construction. Visit www.control4.com for more information.
About Home Theater Specialists of America
Home Theater Specialists of America (HTSA) is a national association of home theater experts with 62 members and aggregate annual sales volumes exceeding $500 million. Visit www.htsa.com for more information.
Copyright © 2008 Control4 Corporation. All rights reserved. Control4, the Control4 logo, C4iQ and Everyday Easy are registered trademarks or trademarks of Control4 Corporation in the United States and/or other countries. Other names or brands may be claimed as the property of others.
